The business keeps changing. The site keeps describing the company as it was on launch day.
I see this every week in Dubai. The owner remembers the site the way it looked when it was delivered. Customers see what it looks like now, on a phone, with an old address and a form that sends to an inbox nobody opens anymore.
Cars get serviced. Websites rarely do, and they age just the same.
Try this on your own phone. Open your site and look for one thing that is no longer true. A service you stopped offering, or an opening time from a previous location. If you can find it in a minute, a new customer will find it too, and they won't call to ask which version is correct.
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